HTML5 Video Available on the Web – February 2011 Update

Over the last year we have been continuously tracking the rise of HTML5 compatible video across the web. This is the third installment in the series and we’ve got our latest results to share
In 1 year, the amount of video available for playback in HTML5 has jumped from 10% to 63%.
Discoveries We Made
- Over the last 12 months we have seen a rise from 10% to 63% of web videos becoming HTML5 compatible.
- H.264 is still the most common format, as it is compatible for playback in Flash as well as the browser natively.
- The overall amount of video available for playback in HTML5 is growing rapidly, but growth rate as a % is slowing (to be expected).

A Fracturing Video Landscape
In December 2010 Google offered WebM to the web community as The WebM Project – the latest in a line of codecs competing to be the dominant video format on the web.
- The current order of popularity: H.264 > VP8 > Ogg – However, VP8 (WebM) could get a boost if YouTube decides to use it as their default playback mechanism. Currently, a user needs to know how to call a WebM YouTube video.
- YouTube, Daily Motion, Blip TV & Vimeo are leading the way in increased support for iOS devices.
- Mobile devices now account for nearly 5% of our traffic (non Flash), up from 1% a year ago.
New Trends
The choices between Flash, H.264, Ogg, and VP8 means that if a video publisher wants full user support (and they should), they’ll need to support several formats for each video. Publishers are now having to address this cost/benefit scenario and the complications are compounded through tracking, monetization & delivery. Put simply, web video is maturing & becoming more complex.
Our Methodology
We used MeFeedia’s video index for this analysis (around 30M videos from 30K video sites). Our final tally included only video that can be delivered within HTML5′s “video” tag. In the vast majority of cases, this means videos that were encoded in H.264.
Our Video Index
MeFeedia’s index encompasses videos from many sources (over 33,000 different sources). This includes a number of content partners such as Hulu, CBS & ABC as well as video from popular sites including YouTube, Vimeo, DailyMotion & more.


[...] by a majority of video websites and video players. Today video search engine MeFeedia released some stats showing that 63 percent of the 30 million videos in its index are now HTML5-compatible. That number [...]
[...] by a majority of video websites and video players. Today video search engine MeFeedia released some stats showing that 63 percent of the 30 million videos in its index are now HTML5-compatible. That number [...]
[...] by a majority of video websites and video players. Today video search engine MeFeedia released some stats showing that 63 percent of the 30 million videos in its index are now HTML5-compatible. That number [...]
[...] by a majority of video websites and video players. Today video search engine MeFeedia released some stats showing that 63 percent of the 30 million videos in its index are now HTML5-compatible. That number [...]
[...] koje prikazuju prilično brz rast HTML5.MeFeedia — video tražilica, objavila je rezultate istraživanja koje pokazuju da je 63 posto, od ukupno 30 milijuna videa u njihovoj bazi, HTML5 [...]
What percentage of these videos are from just YouTube?
[...] video portal MeFeedia gathered data on 30 million videos from 30,000 sites and discovered 63% of them support HTML5, the format that [...]
[...] by a majority of video websites and video players. Today video search engine MeFeedia released some stats showing that 63 percent of the 30 million videos in its index are now HTML5-compatible. That number [...]
Don’t you love the way numbers can be made to dance anyway you’d like? :)
[...] by a majority of video websites and video players. Today video search engine MeFeedia released some stats showing that 63 percent of the 30 million videos in its index are now HTML5-compatible. That number [...]
[...] MeFeedia qui est à l’origine de cette étude rapporte également que le H.264 est de loin le codec le plus utilisé. En deuxième position, on retrouve VP8 (WebM) et Ogg. Si la part d’utilisation de WebM est encore négligeable, elle pourrait monter rapidement en puissance si YouTubes’en servait par défaut. [...]
[...] by a majority of video websites and video players. Today video search engine MeFeedia released some stats showing that 63 percent of the 30 million videos in its index are now HTML5-compatible. That number [...]
[...] background is that an encoding site measured what codecs their clients desire, then equated the popularity of H.264 (and any VP3/VP8) [...]
[...] by a majority of video websites and video players. Today video search engine MeFeedia released some stats showing that 63 percent of the 30 million videos in its index are now HTML5-compatible. That number [...]
[...] aggregator site MeFeedia has found in a new tracking study that the percentage of web videos compatible with HTML5 has jumped from 10% to 63% in the last [...]
[...] Video aggregator site MeFeedia has found in a new tracking study that the percentage of web videos compatible with HTML5 has jumped from 10% to 63% in the last [...]
[...] المصدر [...]
[...] ビデオをめぐってFlashとHTML5の戦闘が繰り広げられているが、Flashを擁護する側は、iPadでブラウザを開いたときFlashのビデオを再生できないのは悲しい、と言う。しかしそれでも、HTML5に準拠したビデオを採用するビデオWebサイトやビデオプレーヤーが急速に多数派になりつつある。今日(米国時間3/1)、ビデオ検索エンジンMeFeediaがリリースした調査結果では、同エンジンのインデクスにある3000万のビデオの63%がHTML5に対応している。その率は、1年前には10%、昨年5月で26%、10月で54%だった。 [...]
[...] de vídeo na internet compatível com esses aparelhos cresceu mais de seis vezes. Os números são da MeFeedia, que afirmam ter rastreado 63% de toda a oferta de vídeos da web compatível com o formato HTML [...]
[...] Mefeedia also found that H.264 is still the most common format, as it is compatible for playback in Flash as well as the browser natively and the overall amount of video available for playback in HTML5 is growing rapidly, but growth rate as a % is slowing (to be expected). [...]
Could we get a percentage breakdown of the video codecs?
[...] mefeedia, si les vidéos consultables en HTML5 représentaient 10% en janvier 2010, elles représentaient [...]
[...] MeFeedia: 63% of web videos are HTML5 compatible. H.264 > VP8 > Ogg. VP8 could get a YouTube boost; http://eicker.at/HTML5Video [...]
[...] findings come in a report titled – HTML5 Video Available on the Web by Mefeedia the worlds largest independent video website. They studied video from over 30,000 websiteswhich [...]
[...] the most popular format for Web video, with the proportion of Web videos compatible with HTML5 jumping from 10 percent to 63 percent in the last year. (See HTML5 v Flash: The Battle Is Only Beginning.) — Steve Donohue, [...]
[...] an après, mefeedia nous rapporte la progression exceptionnelle des vidéos que l’on peut consulter dorénavant [...]
[...] of all streaming video on the Web is HTML5-compatible (H.264), according to video-sharing site MeFeedia (via CNET). In less than a year, the amount of video on the Web that does not require Adobe Flash [...]
[...] of all streaming video on the Web is HTML5-compatible (H.264), according to video-sharing site MeFeedia (via CNET). In less than a year, the amount of video on the Web that does not require Adobe Flash [...]
[...] MeFeediaは3月1日(米国時間)、インターネットで公開されているビデオコンテンツにおけるHTML5ビデオの調査結果を発表し た。発表によれば、インターネットで配信されているビデオコンテンツのうち、63%がHTML5ビデオに対応しているという。1年前となる2010年1月 の段階では10%ほどだったことから、この1年間でHTML5ビデオコンテンツが大きく増えたことがわかる。HTML5ビデオに対応したコンテンツの割合 の推移は次のとおり。 [...]
[...] studiu publicat de MeFeedia arată că din totalul de 30 milioane de videoclipuri monitorizate, provenite [...]
[...] now HTML5-compatible, compared to only 10 percent just a year ago, according to video-sharing site Mefeedia. Instead of relying solely on Flash to display their videos, many more Web sites are adopting video [...]
[...] Videosuchmaschine MeFeedia hat die Einträge in ihrem Suchindex auf Kompatibilität zum Video-Tag von HTML5 untersucht. [...]
[...] via HTML5 Video Available on the Web – February 2011 Update. [...]
[...] podacima koje je prikupila tvrtka Mefeedia, već je 63% svih video zapisa dostupnih na Internetu prilagođeno za HTML5, naspram samo 10% prije [...]
H.264 is a neutral indicator, given that it plays in Flash and on iOS devices. Lots of Flash based sites are transitioning from VP6 to H.264 because of GPU acceleration, the fact that there will be no royalty and because it gives them a format that plays on iOS devices. It’s likely that most of this H.264 video is for Flash, yet you’re using it as an indicator for HTML5 usage?
To be truly HTML5 compatible, and serve all HTML5 browsers, a site would have to make video available in Ogg (for Firefox 3.5 and 6), OR WebM (Firefox 4/Opera/Chrome) AND H.264 (Safari/IE).
Disclosing growth in WebM and Ogg would be the real indicator of growing implementation of HTML5. Why don’t you disclose that as well?
http://www.streaminglearningcenter.com/blogs/less-than-1-of-websites-fully-html5-compatible.html
[...] Flash is probably less important today than it was when the first gen iPad was launched. One report has found that over the past year the number of web videos that are HTML5 compatible has risen from [...]
[...] video portal MeFeedia gathered data on 30 million videos from 30,000 sites and discovered 63% of them support HTML5, the format that [...]
[...] a recent survey published by MeFeedia stated that over 60% of the video online is now supported by HTML5. This is a dramatic jump from [...]
[...] podacima koje je prikupila tvrtka Mefeedia, već je 63% svih video zapisa dostupnih na Internetu prilagođeno za HTML5, naspram samo 10% prije [...]
[...] this week, video-centric hunt and amicable ranking site MeFeedia released a startling statistic: In a past 12 months, a commission of MeFeedia-indexed videos that are [...]